Will is an internationally recognized thought leader on water strategy and innovation. He has authored numerous books and articles and presented on: the value of water, innovations in digital water technology, the circular economy, and the energy-water-food nexus. He has been a water strategy advisor to private and public-sector enterprises and NGOs for his entire career. He has worked with multinational companies across a range of industry sectors in evaluating the technical viability and market potential of innovative water technologies, market entry strategies and M&A programs.